Serving the all-about-me customers has inspired Apple to develop products that are sexy, colorful and makes a statement of who you are but deep down, we know it’s really who you want to be until you buy the product and become a bit more cooler than before. That is why brands like Swatch have become so popular. They take one product and offer it in different colors or material, the function of the product is essentially the same. Customers love choices. When a product seems to have lost it’s appeal just a little and the guys at R&D haven’t found a breakthrough, this is also a strategy you can pull out of the hat to keep the market excited.
For example. something as boring as the Ku band dishes you see stuck to roofs and walls of urban homes. It used to be cool when your roof was the only one on the street with a dish. Now it’s like bleh.
Dish Art
I’ll buy a dish painted by my favorite artist or cartoonist. It can be autographed and numbered. Wouldn’t you like to be part of an auction on the single masterpieces that would benefit a charity or medical research?
Feng Shui Art
Anything that will enhance wealth, health and happiness will enhance revenues. If you get a Feng Shui master to endorse it, “They will come.” No Chinese in their right minds will not want to tip the needle of fortune in their favor.
HahaArt
If you’re the regular joker, you might not want a bat pager. Then again, life won’t be fun without batman, so why so serious, get this glow-in-the-dark bat pager and have a good laugh.
What would you put on your dish
if you have a choice.
Inspired by: The Dark Knight.
