I was recently given a laptop bag courtesy of Targus from their latest Spruce EcoSmart(tm) range. I was delighted with the gift. My first laptop bag was a Targus too – years ago.

I checked on the Targus website and they do have some pretty nice feminine designs but the bags in the new range were all masculine models. No market for feminine designs? I wonder. Are women not concerned about the bags they carry their laptops in? I asked on twitter and Eevon responded, “the bags either make us (women) look like a messenger or a turtle.” LOL. I do have “turtle” bags and I agree that they will destroy any business image I try to maintain so I don’t bring them out to serious meetings.

Anyways, I had an upcoming trip overseas and I chose one with a simple top-load design to take with me. Actually, I chose the one that looked least masculine. Function-wise, it passes. My laptop and all the other gadgets came home safely. It went through getting tossed around in the overhead compartment and kicked under the seat on a plane. The ergonomically designed strap padding was very comfortable. I have no idea what material was used to make it but it felt like shock absorbers which was great. This is important because a lousy strap padding can make a bag feel twice as heavy. The bag’s material is  soft to the touch and the inside is well padded. So cushy that when I laid it on the floor, my cat hopped on and went to sleep.

Targus doesn’t disappoint in quality but maybe one day we will see more stylish and feminine looking bags in various colours other than black.

Hear it from the ladies, do any of you wish there were more feminine laptop bag designs? Example here: http://goo.gl/SKvw (Targus for her).